Meta Unveils ‘Threads’: A Powerful Twitter Competitor App
2 min readMeta CEO Mark Zuckerberg pitches Threads as an extension of Instagram
Recently, Meta introduced Threads, a new software that may compete with Twitter. A continuation of Instagram’s popular photo and video-sharing platform, Meta CEO Mark Zuckerberg unveiled Threads as a way for users to express themselves in a positive and original way.
Users can quickly switch from Instagram to Threads, a platform designed for public chats and real-time updates. Users can take their nickname and verification by logging in with their Instagram accounts, and they also can modify their profile specifically for threads. Instagram’s commitment to diversity is reflected in the app’s accessibility features, which also include screen reader support and AI-generated image descriptions.
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Threads also has a feed that mixes updates from Instagram profiles that are followed with suggestions for new producers. Users can share text-based postings with links, photographs, and videos that are up to 500 characters long and up to 5 minutes long. Additionally, Threads enables users to share their posts as links or Instagram Stories videos, which broadens the audience for and effect of their work.
The robust user control features of the microblogging platform allow users to manage who can mention or reply to their posts as well as filter out certain terms from thread replies. Additionally, the programme provides well-known safety features including blocking, banning, and reporting profiles.
In the future, Meta intends to make Activity Pub, an open social networking protocol created by the World Wide Web Consortium (W3C), interoperable with Threads. The connection with other apps that support Activity Pub will be made possible by this compatibility. According to Meta, users will have more control over their audiences in the future, including the ability to easily transfer their material to different services.
In more than 100 nations, including India, Threads is available for download on iOS and Android smartphones, enabling users to locate their communities across apps. Additionally, Meta promises upcoming enhancements, such as improved feed recommendations and a more powerful search engine to enable subject and trend tracking in real-time.
In advance of the launch, Meta stock ended the day up 3%, outperforming gains made by other tech firms as the overall market fell, according to Reuters.